Charlotte Wilkes
Beauty Writer
Hello. I am an experienced beauty writer, and I’ve specialised in skincare, medical aesthetics and cosmetic surgery for the last six years.
Ten years in the beauty industry as a skin therapist adds an extra dimension to my copy – I understand good skin and good skincare.
I have trialled and reported many medical aesthetic treatments such as Botox, Profilo, Sculptra and rhinoplasty, so I consider myself an expert.
Working with clients worldwide, I have collaborated on projects from San Francisco to Toronto and even as far as Hong Kong.
Your brand
deserves a beauty expert
Your brand deserves a beauty writer who knows the difference between tretinoin and retinol. Between Botox and Dysport. Between UVA and blue light. Your brand deserves better than generic product descriptions and uninspiring landing pages.
My background in premium beauty sales allows me to adopt your brand’s tone of voice with ease. All my content is SEO-optimised to increase site traffic.
Professional credentials
My qualifications and experience
Licenses & certifications
- Chartered Institute of Editing and Proofreading
- Pro Copywriters - The Alliance of Commercial Writers
- Insured through PolicyBee
Education background
- BA (Hons) English Language & Literature: Liverpool University
- Diploma with Distinction for Freelance and Feature Writing: London College of Journalism
- Diploma in Copywriting with Distinction: The Blackford Centre for Copywriting.
Clinical experience
- NVQ Levels 2 & 3: Beauty Therapy
- Neostrata Product & Peel Training
- Certificate in Lymphatic Drainage Facial Massage
Brands I work with





Charlotte is amazing and has a natural ability to capture brand voice and authentically express a concept. She is superb in her professionalism and an expert in the field!!!