Beauty Writer
Charlotte Wilkes
Hello.
As well as being an experienced beauty writer, I am also a qualified skin therapist and corneotherapist with in-depth knowledge of the beauty industry: I understand good skin and good skincare.
My obsession with skincare and aesthetics started at Liverpool University when a beauty therapist introduced me to the anti-ageing power of UVA sunblock – I have worn it every day every since.
I have trialled and reported many aesthetic treatments such as anti-wrinkle injections, Profhilo, Radiesse and rhinoplasty, so I consider myself an expert – and a bit of a human guinea pig!
I look forward to working with you.
Your brand
deserves a beauty expert
Your brand deserves a beauty writer who knows the difference between tretinoin and retinol. Between UVA and UVB. Between Profhilo and Restylane skin boosters. Your brand deserves better than generic product descriptions and uninspiring landing pages.
My background in premium beauty sales allows me to adopt your brand’s tone of voice with ease. All my content is SEO-optimised to increase site traffic.
Professional credentials
My qualifications and experience
Licenses & certifications
- Chartered Institute of Editing and Proofreading
- Pro Copywriters - The Alliance of Commercial Writers
- Insured through PolicyBee
Education background
- BA (Hons) English Language & Literature: Liverpool University
- Diploma with Distinction for Freelance and Feature Writing: London College of Journalism
- Diploma in Copywriting with Distinction: The Blackford Centre for Copywriting.
Clinical experience
- NVQ Levels 2 & 3: Beauty Therapy
- Neostrata Product & Peel Training
- Certificate in Lymphatic Drainage Facial Massage
Brands I work with





Charlotte is amazing and has a natural ability to capture brand voice and authentically express a concept. She is superb in her professionalism and an expert in the field!!!