Charlotte Wilkes
Beauty Blog
Here, you will find expert skincare advice, industry insights, and the latest trends in beauty and wellness.
Whether you’re looking for solutions to common skin concerns, product recommendations, or professional tips,
my blog is here to help you.
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How to Become a Beauty Content Writer
Turning Your Passion for Skincare into a Profession The beauty industry is constantly evolving — from buzzy new ingredients and cutting-edge treatments to shifts in how we talk about aging and wellness. If you’re someone who spends hours researching products,…
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Ten Years Younger in Ten Days: Controversial makeover show gets a makeover
Do you remember 10 Years Younger from 90s? Have you let yourself go in the past 10 years? Don’t be too hard on yourself. Even classic makeover shows fall out of fashion and need a makeover. But can a new format revive…
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Review of Heliocare 360 Mineral Fluid Sunscreen spf 50
Most of my clients take absolutely no notice when I tell them to wear sunscreen all year round.They glaze over when I explain that UVA rays are just as strong in the winter and will prematurely age their skin by…
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Is the Microcurrent Facial still relevant in today’s crowded Aesthetics Market?
Hollywood has gone holistic! Microcurrent, the non-surgical facelift which tones tired and saggy muscles, is back in fashion after decades in the cold. It has capitalised on the recent surgery backlash and reinvented itself as a red-carpet-ready facial beloved of…
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The Botox Pout: The Ultimate ‘Prejuvenation’ Treatment?
It turns out that Generation X was botoxing all wrong – after the horse had bolted. Botox softens fine lines, not great big fat ones. But Xeners had missed their window of opportunity and panic-injected their way to facial asymmetry:…
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Cleansing Oils: Have you tried one yet?
My cleansing oil story When my oily skin turned perimenopausal, it could no longer tolerate my cheap and cheerful Simple facial wash. As a therapist, I have seen dull, dehydrated skin transformed by cleansing oils, so I decided to upgrade.…
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Cleansing Oil Review: Medik8
What is it? Cleanser / make-up remover Who is it for? Make-up wearers. All skin types, including sensitive skin Medik8 is one of the few cosmeceuticals to offer a cleansing oil, so I was immediately curious. When it launched in 2009,…
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My top 10 Cleansing tips. How dirty is your skin?
Here are my top ten cleansing tips: Despite my nagging, I have a few badly behaved clients who underestimate the importance of thorough cleansing. Stale make-up and pollution stretch and block the pores overnight and prevent product penetration: dirty skin…
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Pha Exfoliation: Review of Neostrata Bionic Cream
Claim ‘Neostrata Bionic Cream (Pha 12%) forms part of the Restore range, which provides ‘powerful anti-ageing benefits for sensitive skin’. Neostrata Do I use it in my salon? It is so gentle that I use it to calm inflammation after peels.…